When you select case study as page type you get a case study edit page
The title should follow the same formula: name(s) + story, e.g. ‘Tony and Tina's story’. Avoid using the words ‘case study’ in title.
Banner
Don’t select a banner image (photos of real people are limited and banner text often covers their faces).
Use brief introductory text as banner description, including any keywords indicating what service the case study is about e.g. Newly approved foster carers Laura and Lorelle talk about their fostering journey.
Text block
If the text is long, use subheadings to break it up.
If you’re repurposing a case study from the old site and it’s in Q&A format, rewrite the questions into frontloaded meaningful useful subheadings (select H3 from format dropdown).
If all the text is in the first person (the subject speaking directly), that’s fine. Just add some introductory text at the beginning
If there isn’t much direct text from the subject, write the case study in the third person with short quote(s) from the subject.
Use inline image or video where possible. Make sure you have permission to use that image or video.
teaser block
Very important to populate the teaser with title description and image
so case studies can appear as attractive teasers on pages like this
Tagging
It's important to add subject and relation where possible
Ignore the related policies field
url path
Untick the url path box in case studies and add /case-studies but leave out -story e.g. change /tony-tinas-story to /case-studies/tony-tina